Atrevida Beer Company announces grand opening date – Colorado Springs Independent

click to enlarge Atrevida Beer Company will have its grand opening celebration on Saturday, May 5 — Cinco de Mayo — the final step in the business’s metamorphosis under new owner Jessica Fierro, who operates the company with husband Richard and business partner Steve Marzulla.

“We should be starting the festivities right around noon and going in through the night,” says Fierro.

She bought the brewery, then known as Great Storm Brewing, from then-owners Jeff and Lynn Jacobs in January 2018. Over the months, she and her team have been preparing for the rebranding and reopening, which will include a renovated space and a portfolio of new beers.

For the grand opening, Atrevida will have a total of 15 taps — Fierro’s bringing out a multi-tap kegerator setup so she can pour more beers. The offerings will range from an imperial rye IPA to a porter brewed with Mexican condensed milk and dulce de leche to a fresas con crema strawberry cream ale on nitro.

“We’re going to have a variety,” she says. “I’ve made sure to ramp up my production so people have a really good idea of what my beer style is, and my brewing style.”

And that style, she says, is not nearly as sweet or fruit-forward as what her beers might suggest. She likes her fruits and spices to complement beers that are brewed to style.

“I don’t like that [fruity] flavor to dominate…” she says, using her fresas con crema ale as an example. “You get [the fruit flavor at the end], but it’s a cream ale.”

The grand opening event will feature tacos from Ranch Foods Direct-partnered El Chapin and music courtesy Pueblo- and Greeley-based Tigre FM. Expect also some giveaways from local groups like the Colorado Springs Switchbacks football club.

Of note, she says the brewery will close on Sunday, April 22, and

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PEOPLE HELPING PEOPLE: GUIDE recognizing alcohol awareness month by preventing underage drinking – Gwinnettdailypost.com

During the month of April, GUIDE is celebrating Alcohol Awareness Month – a time to raise awareness around alcohol-related issues.

Did you know that alcohol is the most widely abused substance among youth in Georgia and the United States and that this can have serious effects on the developing adolescent brain? That is why GUIDE has made underage drinking prevention a priority in Gwinnett County.

Underage drinking is a concern because consuming alcohol before 21 years of age can have many serious negative consequences since the brain is not yet fully developed, which occurs around age 25. Short-term effects of alcohol use are impaired judgment, slowed reaction time, weakened control of body functions and irrational decision making. In addition, long-term effects of alcohol use can include difficulty learning new information and skills, as well as decreased impulse control and executive functioning later in life. SaveBrains.org has more information on alcohol’s effects on the developing adolescent brain.

Sixty-five percent of parents think that a child’s peers are the biggest influence on their decisions related to underage drinking, according to Ask, Listen, Learn. However, youth consistently say their parents are the number one reason they choose not to drink alcohol. It’s important that parents take steps to be a positive influence in youth’s lives when it comes to alcohol consumption. One way that will make a difference in helping youth make healthy choices is having conversations about alcohol and the consequences of underage drinking.

One of the biggest reasons alcohol continues to be used by youth is that it is widely available at home and at friend’s homes, and it is aggressively promoted in our culture. However, changing the ease of access and our perceptions of social norms can help discourage teens from engaging in this behavior.

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Sony Sues Brewery Over Breaking Bad Beer — Even Though They Seem to Love It – Grub Street

For three years, Knee Deep Brewing has cranked out a piney West Coast IPA it calls Breaking Bud. The beer received a bronze at the 2016 Great American Beer Festival, snagged a best-beer-in-all-of-America award last year down in Chile, and has been the Sacramento-area brewery’s best seller for a while now.

In other words, this brew didn’t sneak up on the eagle-eyed legal team at Sony Pictures, one of the AMC show’s producers. But on Tuesday, the company filed a lawsuit against Knee Deep claiming that Breaking Bud equates to trademark infringement. There are other Breaking Bad–inspired craft beers out there (e.g., the IPAs by Albuquerque’s Marble Brewery — Walt’s White Lie, and its black IPA called Heisenberg’s Dark), but Sony’s legal team specifically objects to Knee Deep’s appropriation of recognizable show imagery.

Knee Deep’s homage is pretty conspicuous. The beer’s green-and-white logo is more or less the same as the show’s, and there’s also a crazed-looking creature wearing a hazmat suit, plus some barrels of hops out in a desert.

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The Internet's Best Reactions to Waffle House Selling Beer – Eater Atlanta

The Southern internet has been in uproar over Waffle House’s latest announcement: the fast-breakfast chain is expanding their beverage selection, but there’s a catch — it’s only one location, and patrons are limited to Miller Lite or Coors Light. Braves Fans now have the option to grab a beer at SunTrust Park’s Waffle House World Famous Hashbrown Cart, located in section 130.

In a state with backwards beer laws, this looks a little bit like progress. It could also change our associations with the beloved chain. Waffle House has been there for us through the years, especially all the times we can’t remember. Now we’ll just remember a little less.

As the birthplace of Waffle House, Atlanta had a lot to say. It is amusing to think you can chug a beer and coat your stomach with hash browns (waffles are located at a separate, though not distant, cart), all while watching the Braves.

Many believe, however, that serving Coors Light along hash browns tarnishes the spirit of Waffle House. It is, after all, where you go to sober up:

Imagine pulling up to Waffle House already drunk and ordering a beer and getting more drunk.

— Tristan Thompson is innocent (@Brokequan9378) April 19, 2018

Others are concerned about their wellbeing should the practice expand to brick-and-mortar locations:

Waffle House looks like the bar on Tatooine after sun down. Who ever thinks you should add alcohol to that combination is really out here rooting for anarchy.

— M’BlockU (@rodimusprime) April 20, 2018

The most dangerous place in America is a Waffle House after midnight. Waffle House will begin selling beer. May God have mercy on us

— AK On Fire (@realakonfire) April 19, 2018 Eater Atlanta

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How 'dank' became a compliment for both beer and marijuana – Detroit Free Press

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Twenty-nine states and Washington D.C, have legalized the use of medical marijuana and on top of that, nine states have legalized recreational pot. But the question is, why was it illegal in the first place? Just the FAQs

A potent herbal connection between marijuana and beer grows increasingly common

Jason Heystek, Founders Brewing Co. vice president of planning, packaging, inventory and logistics holds up two bottles of Dankwood, a bourbon-barrel-aged imperial red IPA.(Photo: Founders Brewing Co.)

A funny, little word for high-quality strains of marijuana and hoppy beer is becoming more popular: “Dank.” 

Merriam-Webster’s “disagreeably damp, musty, and typically cold” definition, perhaps describing your basement, does not apply here.

“It’s sticky, juicy, very pungent and of a high level,” said Bobby Vedder, a certified Cicerone (professional beer taster) with Powers Distributing. “Maybe ‘dank’ is the hippie way of ‘grand cru.'”

The best wines and vineyards are classified as grand cru. “Dank” for years has been slang for potent, highly aromatic buds of cannabis sativa. Its cousin, humulus lupulus (the hop plant), can exhibit similar traits – in aroma, but obviously not in psychoactive effects. Both plants are in the Cannabinaceae family, Popular Science reports. 

The steady increase of heavily hopped beer styles and varieties in the United States appears to be growing parallel to the acceptance of recreational marijuana – which is legalized in nine states and Washington, D.C., and could be a ballot issue for Michigan (now among 30 states permitting some medical use) voters this fall. 

The juice-like, hazy New England IPA style that became popular the past few years puts the hops’ aromatics – along a spectrum of flavors described as piney, resinous, grapefruit, blueberry, pineapple, grassy and more – at center-stage, with loads of dank, hoppy notes, but with less noticeable bitterness than the more mainstream American IPAs. M-43

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